ABOUT VII CARATS SUSTAINABLE LUXURY
VII Carats Sustainable is way of life per excellence and environmentally friendly
VII Carats Sustainable Luxury is THE way of life par excellence and respectful of the environment
The world has exhausted its resources and today no one wants to consume luxury that is not ecological.
Since the spread of the virus, ethical and sustainable development issues seem to influence purchasing behaviour more than ever.
80% of luxury customers say they prefer socially responsible brands.
60% of luxury customers think that luxury brands should be more committed than companies in other sectors.
We have created for you the Collection VII Carats where brands and experiences are identified, selected and then referred by our experts in luxury and sustainable development
We are at your service to help you achieve your lasting and refined experience, whatever its size, in respect of the environment without neglecting the codes and comfort of prestige and luxury.
ABOUT OWNER & CEO
Farah Benyarou, Expert in luxury and sustainable development
Farah is a passionate woman with a strong taste for excellence.
After 8 years of cultivating and serving an exceptional clientele in the art of French tourism.
An interior designer and scenographer by training, Farah takes pleasure in organizing high-end events for her family and friends, and makes it her vocation after obtaining her Bachelor’s degree in communication and event marketing.
Sensitive to the environment, Farah is a volunteer and involved with ecological associations. She advises luxury companies to reduce their environmental impact.
Farah has set herself the challenge of creating a company that makes sense and is close to her ethical values.
She joined HEC Paris to broaden her field of expertise in “change entrepreneurship” and created VII Carats Sustainable Luxury.”
the International Revealer and Guide to Prestigious and Authentic Online Ethical Bands and Experience